Your premier choice for web design
in Hertfordshire
By combining expert in-house designers with the expertise of established SEO & user experience teams we can ensure that your next website doesn’t just look great, but it reaches your audience and becomes an effective sales & lead driver for your business.
That’s why our customers, from all over the UK, continue to see growth for their brand. Our work with you doesn’t have to end with the launch of your new website; we can help you take your online visibility to the next level and reach your market like never before.
Whatever your business needs, you’ll get it at Smart Inc. Get in touch today for a no-obligation quote on 01992 410 960 or email us at info@smart-inc.co.uk
Take your online visibility to the next level and reach your market like never before
Grow your business online and reach your audience like never before
We design, build and host responsive websites that reflect your brand identity like no other. From website architecture, page structure, logo & branding design all the way to on-site messaging and content – we do it all.
Our team will work with you to come up with the initial design concepts and then, once you’ve approved the designs, we’ll begin the full design & development phase of your project.
We create our design concepts with an audience-first approach. This means we strive to understand everything we can about your market: do they primarily search on mobile or desktop? What USPs and benefits resonate the most with them? Do they want to buy direct from you or enquire online to speak to your team first? By understanding all of this, and more, we can make sure that you’ll get the strongest ROI possible from your new website.
Above all, we build websites that look and feel amazing. Our focus on user-experience and building great user journeys is unmatched, and our specialised SEO & conversion-rate optimisation teams thoroughly check and optimise any website before it launches to the public.
Our 4-step process for building successful websites:
Discovery & understanding your brand
In your discovery call with your dedicated project manager you’ll be able to share anything and everything that there is to know about your business, your brand identity and your target audience. With this information we’ll then work with you to scope out a thorough project brief to work towards.
Audience research & concept creation
Once we have the initial information from you & your team, we’ll undertake our own research. By researching your market and your audience further we’ll be able to recommend designs, page structures and messaging to incorporate into your new website. With this research, and your brand insights, we’ll create web design concepts for you to review and sign-off.
Design & development
After we’ve aligned on the perfect concept for your website our in-house design & development teams will begin the design & build phase. We’ll share progress updates with you regularly for feedback & to ensure we stay aligned with your vision. We can build integrations to any existing platforms your business currently uses, from product integrations for e-commerce websites to CRM connections.
Testing & website launch
When the website is designed & developed we move into the testing & launch phase. We will share with you the staging website for you & your team to review, navigate through, feel and feedback on. Our SEO & conversion-rate optimisation teams will also review & feedback internally. Then, once all feedback is received we will make any final amends before launching your website.
Why partner with Smart Inc for your next website?
You’ll be assigned a dedicated project manager to work with you throughout the entire project. Our thorough discovery and briefing call will help us align on your vision by understanding your brand identity, your market and your products and services.
We schedule regular check-ins on progress and to get feedback from you & your team throughout the process. We have a team of experienced in-house designers, web developers – as well as specialist SEO & conversion-rate optimisation teams.
We design websites that seamlessly integrate with your existing business systems or CRM platforms. We can support with branding, commercial messaging and digital marketing to boost your business once your new website is live.
E-commerce websites to take your sales to a new level
We have a wealth of experience in working with e-commerce brands who want to grow their sales and build a bigger customer base. We work with popular e-commerce platforms including Shopify & WordPress (WooCommerce), and we understand how to make sure that your products get seen by your target market.
With built in e-commerce tracking to measure website ROI, product feed integration with Google merchant centre for connecting your SEO & PPC activity, and expert conversion-rate optimisation input throughout the design & build phases, your new e-commerce website from Smart Inc is the perfect choice for growing your brand online.
Or lead-generation websites that fill your sales pipeline
For over 20 years we’ve designed & built websites for UK businesses that want to generate more leads online. We can build your website on your preferred CMS or even create you a bespoke solution. Our team will also recommend the right CMS for your needs and provide guidance on the look & feel of your new website to make sure that it engages your audience and, importantly, converts them into leads!
All of our lead-gen websites are launched with full conversion tracking in Google Analytics so that you can measure the ROI of your marketing activity, and understand where your new customers are coming from.
We can also connect your new website tracking with any existing CRM platforms in place including HubSpot or SalesForce.
Responsive websites that look & feel great
Responsive websites are a must have for any brand in this digital age. Your customers are searching for your products & services across all devices. This means that your website needs to be fully functional (as well as looking & feeling excellent) across all device types including desktop, mobile and tablet – as well as across all popular browsers and screen resolution sizes.
When our team designs & builds your new website, we make sure that everything works perfectly across all of these areas, which means that no matter how your customers find your website, they’ll have a great experience once they do!
Whether your customers primarily search on mobile or desktop, we’ll create the perfect website to reach them.
Talk to us about our digital marketing services
We don’t just design & build amazing websites, we also have an in-house team of digital marketing experts to take your online growth to the next level!
Our SEO services ensure that your website ranks highly in Google for the terms that your audience are searching for, as well as making sure that your website is constantly growing to target new searches, new platforms (including Chat-GPT), adapting to changes in Google and search. Whether it’s a project sprint or an ongoing SEO retainer, our team can work with you.
Our PPC services help you get your brand, products & services in front of your customer base overnight. With years of experience delivering high-ROI paid campaigns across Google search, Google Shopping, Bing, Facebook, Instagram, TikTok and more – our team knows how to grow your sales within a budget that works for you.
Achieve your business goals by driving growth online
Whether it’s online sales, generating qualified leads or increasing awareness of your brand with your target market, a website from Smart Inc can help you achieve your goals.
Our ethos is rooted in understanding your brand, your audience and delivering you success. That’s why our process, from discovery to delivery, focuses on giving you the ROI you need to drive real growth online for your brand & business.
