There are many things to consider during the design and printing phases of your banner advertising from messaging, visuals, fonts, colours, sizes, layouts and more! But, one of the most important of all is the material that you choose. The right material will emphasise your…

When it comes to exhibition stands, there are a number of different types to choose from. Each type has its own features and benefits, so how will you know which is best for your business? Choosing the wrong type of stand can leave your potential…

For a long time flyers have held the well-earned reputation as a cost-effective marketing tool to raise awareness of your brand and promotions and offers that you’re currently running. Often used alongside other common marketing tactics, flyer campaigns will often be distributed by two methods:…

Understanding the Purpose of a Leaflet When creating a leaflet, it’s important to have a clear purpose decided before design & printing. Setting out the ‘why’ will help you shape your design, imagery, messaging and more.  The purpose of a leaflet can vary depending on…

When it comes to promoting your business, high-quality printed materials are an incredibly powerful tool. From brand awareness, product marketing, advertising and more – there are a huge number of applications for commercial printing. However, there are a number of different types of printing available…

Commercial printing is an essential process for businesses and organisations around the world. It involves producing printed materials in large quantities for marketing, advertising, and branding using specialised techniques, materials, and equipment to create products including brochures, flyers, posters, and business cards. Commercial printing has…

In the world of advertising, there are few tactics you can employ which are more effective for promoting your business or event than banner advertising. Suited for both indoor and outdoor use, and available in a variety of materials, sizes and designs, these are the…

When it comes to printing, choosing the right paper type is extremely important in making sure you get your desired output. But, where to start? There are various types of paper available to you, each with its own unique properties and benefits that make it…

Having an effective exhibition stand that stands out from the crowd and attracts your target customers to your team during trade shows and conferences is the top priority for businesses all around the world. At Smart Inc we have years of experience in helping companies…